There are more than 90,000 different vitamins and supplements on store shelves today; the supplements industry represents a $30 billion business.
Pill fatigue is an all-too-common problem among users of supplements. This has driven many supplement companies to search for novel product formats which provide consumers with a delightful sensory experience and, thus, increase compliance.
Gummies
Gummies are chewy candies available in various shapes, sizes and colors that make an enjoyable sweet treat or can also serve as an engaging way of ingesting supplements or cannabis-infused products.
Gummy candies rely on gelatin to provide their chewy texture and are usually sweetened with sugar for extra sweetness, although many low-sugar options exist for those concerned about their blood sugar levels or needing to maintain a healthier diet.
Gummies contain ingredients such as fruit juice or flavoring syrup for an explosion of flavor. Some gummies even boast all-natural, vegan and gluten-free formulations to meet specific dietary restrictions.
Gummies made with vegan and vegetarian users in mind can utilize agar or fruit pectin as gelling agents, creating vegan/vegetarian-friendly options. Furthermore, these treats may include terpenes that work to complement cannabinoids’ therapeutic effects – for instance myrcene provides pain relief while pinene decreases inflammation. Broad spectrum gummies offer all these components but without THC to avoid psychoactivity or drug tests.
Shots
Shots provide an enjoyable sensory experience that many consumers appreciate and look forward to. Shots provide a tasty alternative to pill fatigue and are an effective means of meeting specific health goals or filling nutrient gaps. Furthermore, shots can often promote socialization and build community spirit.
Shots formulated with vitamins, herbs, and other ingredients to support immune health, increase energy, reduce inflammation, and enhance overall wellness are an ideal supplement to include in daily routine. While they should not replace fresh fruits and vegetables as sources of nourishment. Pay close attention to how frequently you use the shots and listen to what makes you feel good – finding your ideal combination can help you feel your best!
